Email Open Rates: All You Need to Know

Email Open Rates: all you need to know. If you want to increase open rates for your email rates, you need to look deeper than subject lines. Open rates depend on a multitude of factors, including email cover ("from" name, preview text and subject line), send time, list quality, and the content that you deliver. Learn how to optimize each of these factors and be on your way to email marketing mastery!

Does this sound familiar:

You just sent an email to your subscribers, and you’re sitting in your chair, waiting to start hitting the refresh button to watch the open rates roll in…

We’ve all been there. 

Have you heard about marketers who consistently get 60% email open rate and wondered how they do it? What’s their secret sauce and how you can get those kind of results?

Today I’m going to walk you through the anatomy of the open rate. I’ll go much deeper than subject lines, and will show you all factors that are at stake. After reading this post, you’ll have all the tools you need to start reaching more people.

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